Profile · the whole house
Alexander Kaminski
Alexander Kaminski is Marketing Director at Memberspot as well as Creative Director and founder of the internet IP studio KAMINSKI.WTF in Hamburg. He combines brand growth, naming, creative direction and AI visibility (GEO) — and with KAMINSKI+ he is building an internet for machines.
“Specialists defend one door. I see the whole house.” — Alexander Kaminski works as a generalist at the intersection of brand, product, technology and narrative. He has brought a €700M brand to market, led teams of 10+ people, founded two GmbHs and written both a bestseller and a children's book. Today he leads marketing at Memberspot and, in his studio, invents names, brands, characters and small, strange worlds.
Profile & career
Alexander Kaminski in detail
Craft & expertise
What Alexander Kaminski can do
Naming & branding
Names, brands, positioning — including “Echt vom Feld” (€700M).
Creative Direction & IP
Characters, formats, worlds — “creating weird things on the internet”.
GEO & AI visibility
Getting cited in AI answers. KAMINSKI+ is the living proof.
Frameworks
Curiosity-Led Growth™, 0-Day Creativity™, ABC³ System™.
Work & contact